BEIJING: Apple reclaimed its place because the top smartphone vendor in China after six years, clocking a file market share in the ultimate quarter of 2021 as US sanctions hit rival Huawei, in keeping with researchers.
A surge in gross sales noticed the iPhone maker account for 23 per cent of the extremely aggressive market in October-December, business evaluation agency Counterpoint stated in a report launched Wednesday (Jan 26).
That put the US large in pole place for the primary time because the remaining three months of 2015, toppling China’s Vivo.
Vivo and one other native model Oppo weren’t far behind, pushed in half by their “strong offline penetration”, Counterpoint stated.
But smartphone gross sales in the nation additionally dropped 9 % on-year in the interval.
“Apple’s stellar performance was driven by a mix of its pricing strategy and gain from Huawei’s premium base,” stated Counterpoint analysis analyst Mengmeng Zhang.
“Apple rose to first place in China right after the iPhone 13 was released in September,” she added, noting it had a decrease beginning value than its rivals.
The shift comes as Chinese telecom large Huawei was caught in the crosshairs of Beijing and Washington’s commerce and know-how standoff.
The United States has barred Huawei from shopping for essential elements corresponding to microchips, and compelled it to create its personal working system by reducing it off from utilizing Google’s Android working system.
In December, Huawei stated its annual income fell practically a 3rd from the earlier 12 months to 634 billion yuan (US$99.5 billion).
China is a key marketplace for Apple, with gross sales in the Greater China area – together with the mainland, Hong Kong and Taiwan – surging 70 per cent in the 12 months to September.