HomeTechnologyCanva acquires Flourish in mission to tell better stories with data –...

Canva acquires Flourish in mission to tell better stories with data – TechCrunch

Canva on Wednesday stated it closed on its acquisition of Flourish, a London-based data visualization startup. Financial phrases of the deal weren’t disclosed.

The acquisition comes because the visible communications firm reached over 75 million month-to-month lively customers, up over 30 million in the previous 12 months.

Flourish, based in 2016 by Duncan Clark and Robin Houston, supplies data visualization instruments in order that firms, like BBC, Sky, Deloitte and Moody’s, can flip data factors into simply digestible charts, graphs and visuals. The firm, which brings over 800,000 clients into the Canva fold, raised about $1 million in enterprise capital, according to Crunchbase.

Cliff Obrecht, co-founder and COO of Canva, advised TechCrunch that each one of Flourish’s 44 workers can be becoming a member of the corporate.

Sydney-based Canva was began in 2013 and has raised over $570 million in venture capital funding over time, most lately a $200 million venture round final September that valued the corporate at $40 billion. The new acquisition was not a part of the enterprise spherical {dollars} — Obrecht stated talks with Flourish started prior to the elevate.

Customers will see merchandise merge throughout the subsequent month, which can make method for brand new options round connecting any data supply and turning it into wealthy and fascinating visuals. That contains some customer-led requests like taking a spreadsheet and having the ability to create a dynamic chart by selecting templates, Obrecht stated.

The Flourish acquisition follows two different acquisitions made in 2021, together with Kaleido and Smartmockups. Though Canva is money circulation constructive, Obrecht stated of the newest capital elevate, “it is good to have a ‘war chest’ to grow through people, product and M&A.”

“We acquire companies to add to the core Canva experience — data storytelling — which has become a critical part of business communication to convene data in digestible ways,” he added. “Canva saw this as paramount and accelerated the deal with Flourish, which democratizes data storytelling, and combined with our visual storytelling, has real synergy.”



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