HomeBusinessCommentary: Ski resorts will never again reach pre-COVID visitor levels

Commentary: Ski resorts will never again reach pre-COVID visitor levels

An property agent within the resort of Morzine defined what number of chalet companies had been struggling to draw each guests and employees.

She mentioned “more than a third” of the resort’s chalets are anticipated to be empty for the entire of the present season. She added: “I don’t understand how the authorities expect businesses to survive.”

A chalet supervisor within the neighbouring resort of Les Gets additionally described how rival corporations within the area had determined to promote their chalets or stop to be “snow rentals” because of the uncertainty that companies consider will proceed to dominate subsequent winter.

A SLIPPERY SLOPE

Indeed, many residents, resort workers and enterprise homeowners are nervous about an annual pattern of latest COVID variants. They consider this might result in a repeat of the problems this season, wherein particular person nations set completely different guidelines and restrictions on journey.

As one proprietor defined: “These rules for different countries and new annual variants will ruin the winter sport industry. The ministers in each country clearly don’t communicate with each other – so they don’t understand what we are going through.”

French ski resorts, lots of which rely closely on British vacationers, misplaced over 50 per cent of their guests within the winter of 2020-2021.

Meanwhile, over the identical interval, home tourism in Swiss ski resorts elevated by almost 30 per cent and eating places had been in a position to proceed with out of doors eating.

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